From Effective to Disrespective

Highly supported animal rights organization, PeTA proudly showcases  series of commercials that have been banned on their website for viewing. In 2007 PeTA released an effective ad on reasons for becoming a vegetarian:

A year later, PeTA launched a new series of commercials under a “Milk Gone Wild” title with a theme very close in resemblance to Joe Francis’ Girls Gone Wild series; a show that has been countlessly accused of rape and other associated crimes. According to some opinionated bloggers, the girls featured are treated like objects and are taken advantage of. Needless to say this advertisement violated regulations and was banned from further exposure (no pun intended). One of PeTA’s main initiatives is to educate people on the poor treatment of animals, however this ad simultaneously emphasizes poor treatment of females and diminished self-worth. Quite a comparison!

Advertisement